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GetRating vs Grade.us

GetRating is review collection software for local businesses: a QR code and short link per location that asks every customer for a rating and sends them to the review sites you choose. Grade.us is a white-label review management tool for marketing agencies.

Quick answer

Choose Grade.us if you are an agency that needs a white-label review management tool to resell to clients. Choose GetRating if you are a business, or an agency that wants straightforward review collection with QR codes and links under GetRating's brand.

Choose Grade.us instead if

  • You are an agency and need white-label branding
  • You want to resell review management to many clients
  • You need review monitoring for client accounts

Choose GetRating if

  • You are the business owner, or you manage a few locations directly
  • You want custom branding on review pages (Growth) without a reseller setup
  • You want to start free

Key differences

TopicGetRatingGrade.us
Who it is forBusiness owners and teams managing their own locations.Agencies managing review programs for clients.
BrandingCustom branding on review pages (Growth). A 'Powered by GetRating' badge stays on public pages.White-label platform.
PricingFree plan, Growth €49/month, Business €99/month.Check Grade.us' website for current plans.

Grade.us descriptions are based on its public positioning and may change. Check Grade.us's website for current features and pricing.

What GetRating includes

  • QR code and short link per location
  • Rating routing per star level
  • Split mode
  • Links mode
  • A/B split mode
  • Private feedback form with email alerts
  • Review pages in 49 languages
  • Embeddable review widget and public review page
  • Webhooks, Slack alerts, REST API and Zapier endpoints
  • Unlimited locations and reviews (Growth and Business)
  • Email review campaigns (Growth and Business)
  • Custom branding (Growth and Business)
  • Google rating tracking (Growth and Business)
  • Team seats (Growth and Business)
  • SMS review campaigns (Business)
  • Reply to Google, Trustpilot and Facebook reviews (Business)
  • Competitor tracking (Business)
  • Reply to private feedback (Business)

What Grade.us offers that GetRating does not

  • White-label reseller platform

Switching from Grade.us to GetRating

  1. Create a free GetRating account and add your first location.
  2. Paste the review links you want to use (Google, Facebook, Trustpilot or any URL) and pick a review mode.
  3. Download the QR code or copy the short link and replace the old review request on receipts, counters, emails and SMS.
  4. Keep your existing reviews where they are. GetRating does not move or import reviews from other platforms.

Does GetRating follow Google's review policy?

Yes, when used as designed. Google's policy forbids review gating: asking only customers who had a positive experience for a review, or discouraging negative reviews. GetRating asks every customer, and every customer is offered your public review links. Its routing spreads customers across review sites, for example a 50/50 split between Google and Trustpilot or a different site per star level, so you build reviews in more than one place. In 5-star mode, customers who pick 1–3 stars also see a private feedback form, but always together with your public review links, never instead of them. GetRating never creates, edits or removes reviews on any platform.

What is review gating?

Try GetRating free

Free plan for 1 location. Growth €49/month, Business €99/month.